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Programmatic Ads

Market Forecast

+2

OpenAI Signs Deal to License FT Content for Training ChatGPT

May 2, 2024

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7 min read

OpenAI Signs Deal to License FT Content for Training ChatGPT

Amazon CEO Credits AWS’s AI Capabilities for Profitable Q1

Product Innovation

+3

Meta Ad Performance Drops, While Cost Double and Triple

Apr 18, 2024

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9 min read

Meta Ad Performance Drops, While Cost Double and Triple

LinkedIn Testing New “Premium Company Page” Subscriptions

Product Innovation

+3

Gartner: 26% of Marketing Leaders Plan Job Cuts Due to GenAI

Mar 5, 2024

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8 min read

Gartner: 26% of Marketing Leaders Plan Job Cuts Due to GenAI

Google to Face Lawsuits over Claims of Anti-Competitive Ad Markets

Artificial Intelligence

+6

PR/Advertising Giant Publicis to Invest $325M in Major AI Initiative

Jan 25, 2024

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8 min read

PR/Advertising Giant Publicis to Invest $325M in Major AI Initiative

Sapient Integrating AI Throughout Entire Global Organization

Artificial Intelligence

+5

Ameco Research: Spending on AI for Marketing Expected to Reach $137B by 2032

Jan 2, 2024

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7 min read

Ameco Research: Spending on AI for Marketing Expected to Reach $137B by 2032

Regulations could create difficulty for marketers to embrace new tools

Artificial Intelligence

+4

"Walled Garden" Ads to Grow to $115 Billion by 2025

Dec 26, 2023

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6 min read

"Walled Garden" Ads to Grow to $115 Billion by 2025

Report also predicts Apple to introduce DSP platform

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Presspool.ai Insights

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